There is a glaring deficiency in reading and writing among new entrants in
the American workforce, and that is troubling employers who are being forced to
invest in additional training—or simply look for skilled workers offshore—for
one of the most fundamental job skills in the 21st century economy.The
latest report to sound this alarm was published last month by the National
Endowment for the Arts, which concluded that employers ranked reading and
writing as the top deficiency in new hires. The study, “To Read or Not to Read,”
was based on a variety of data sources including a 2006 report by the Conference
Board titled “Are They Really Ready to Work?” which concluded that today’s
American workforce is “woefully ill-prepared” for the demands of the
workplace.
However disparate the sources of the data, the picture presented is one that
NEA Chairman Dana Gioia described in the report’s preface as “simple, consistent
and alarming.” The decline in Americans’ reading and writing skills has
“demonstrable social, economic, cultural, and civic implications.” Workers who
cannot read and write well earn less and have higher unemployment rates.
Employers, meanwhile, must spend more time and money on what is considered a
basic skill.
Linda Barrington, research director for the Conference Board and an author of
its report, says that even among recent graduates of four-year colleges, new
hires were unable to write effective business communication, read analytically
or solve problems.
“It’s nice that they are reading e-mail and reading comics,” Barrington says,
“but if they can’t turn it into a communication tool, that is where the
breakdown happens on the employer side.”
The Conference Board study was prompted by a closed-door meeting two years
ago with Fortune 100 CEOs who worried that the skills gap would only quicken the
offshoring of American jobs.
Literacy levels today are similar to those in 1970, according to the Nation’s
Report Card, the federal government’s annual assessment of literacy levels. But
the economy has changed drastically since then. Workers today need to be able to
read and analyze complex, often very technical material, like manuals for car
mechanics, to succeed in most jobs.
“Jobs that don’t have much in the way of skills have moved out of the United
States or are not living-wage jobs,” says Timothy Shanahan, past president of
the International Reading Association and a professor of urban education and
reading at the University of Illinois at Chicago. That means even jobs that are
considered low skill require workers to read at an eighth-grade level, he
says.
“Schools are not demanding students to read what the workforce is demanding
them to read,” Shanahan says.
Bill Kozell, who runs Dr. Goodwrite, a Wayne, Pennsylvania-based company that
helps workers improve their writing, says the problems come down to basic errors
in grammar, spelling and tone that can nonetheless be disastrous for a company
and its image.
“If you can’t make sure an e-mail is grammatically correct, what else are you
cutting corners on?” says Kozell of the message a poorly written e-mail can send
to a client. “Companies invest millions of dollars in their image and it can be
undone in a matter of minutes by one sloppy e-mail.”
Financial services company Capital One, Kozell says, is one employer that
offers remedial English courses to employees.
But the skills gap has become a national issue that has prompted federal
legislation—the Striving Readers Act of 2007—calling for greater investment in
basic reading and writing skills training for high school students.
Barrington says employers should develop a more unified approach toward
improving the skills of American students rather than funding a hodgepodge of
programs meant to address the problem. Just what that approach should be,
however, has not yet been determined by researchers.
“It’s where we are looking next,” Barrington says.
—Jeremy Smerd